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VALERIE C. DESIGN

Manufacturer

123 route 195, Lac-Humqui, Québec, CA, G0J 1N0

ABOUT


Established in 2021, Valérie C. Design is a brand from Quebec that crafts luxurious, sustainable, and ethical apparel for the modern woman. Operating in Lac-Humqui and Montreal, the company capitalizes on regional craftsmanship, adopts a slow fashion ethos, and produces enduring, thoughtfully designed garments. Committed to reducing both its economic and environmental footprint, Valérie C. Design collaborates with local suppliers who align with its principles of sustainability and authenticity, guaranteeing ethical practices throughout the production process, from sourcing materials to final manufacturing.

Valérie C. Design is renowned for its adjustable clothing, crafted to accommodate the body's natural changes over time. The brand chooses materials from certified natural fibers or dead stock, prioritizing comfort and durability. Committed to transparency and ethical practices, Valérie C. Design minimizes packaging, cuts down on textile waste, and supports small-scale production that adheres to the tenets of slow fashion.

Valérie Canuel, the brand's founder, brings over ten years of experience in the fashion industry. With degrees in Fashion Design and Marketing, she honed her skills working with notable companies in Quebec City, Montreal, and Paris. Passionate about redefining fashion consumption, Valérie aims to offer clothing that boosts confidence and celebrates authenticity. To her, purchasing a garment is an informed decision that reflects a commitment to personal values and environmental responsibility.


Valérie C. Design and Les Produits du Québec

"Buying local has long been a core value of mine. Supporting local producers boosts our economy, creates jobs, reduces our ecological footprint, utilizes Quebec expertise, and strengthens community ties. It also encourages moving away from mainstream retail standards towards innovation and originality, especially in fashion. As a designer, I can produce high-quality garments on a small scale, tailored to my customers' needs. It's a win-win situation!"

 - Valérie Canuel, designer and founder.

The company has been a Les Produits du Québec program member since July 2023, and some of its products have earned the Manufactured in Québec certification mark.


To learn more about Valérie C. Design and its verified products, visit valeriecdesign.ca.

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