ABOUT
Founded in 2014 in Saint-Joachim-de-Shefford, Idoine specializes in organic beauty care. The company exists to create products that are effective, enjoyable to use and kind to nature and other living beings.
Idoine’s products are backed by several years of research in cosmetics and aromatherapy, conducted in collaboration with experts and labs. Their targeted formulas are tailored to different skin types and are free of harmful or controversial ingredients.
The brand’s star ingredient is organic moringa oil, known for its exceptional properties. Rich in antioxidants, fatty acids and regenerating agents, it deeply nourishes the skin while helping to prevent the signs of aging.
Today, Idoine offers five complete skincare lines, locally produced using certified organic and therapeutic floral and plant essences. The brand pays particular attention to the origin and quality of its ingredients, in addition to promoting sustainable and ethical practices.
Idoine and Les Produits du Québec
“Our Les Produits du Québec certification mark allows us to make our values clear: products designed, manufactured and developed locally, with ethical rigour and a commitment to transparency toward our customers.
Choosing to buy local is a real gesture for the environment, for the local economy, but also for product quality. At Idoine, our ingredients, our partners and our vision are all deeply rooted in Québec. It’s a part of who we are."
– Catherine Meunier, Founder
The company has been a member of Les Produits du Québec program since March 2025. Certain of its products carry the Manufactured in Québec certification mark.
Learn more about Idoine and its approved products on its
website.