ABOUT
Founded in 2018 in Québec City, Herbachat is now the largest producer and distributor of catnip in Canada, in addition to offering a range of carefully designed cat accessories. Behind the company is Maude and Mathieu, an animal-loving duo, who wanted to offer their cats a natural, simple and healthy treat.
Their flagship product is 100% fresh, locally grown oats. The grain supports digestion, helps prevent hairballs and satisfies cats’ instinctive need to consume plants. Rich in nutrients, the product is a healthy option, appreciated by satisfied pets, which makes their owners pleased too.
The company, which began modestly, has quickly won the loyalty of cat owners. Today, Herbachat is distributed at over 200 points of sale, proof of the growing confidence and interest in quality products for cats.
True to their values, Maude and Mathieu are pursuing their mission to develop balanced, sustainable and respectful products for feline members of the family. The couple’s love of natural materials is also reflected in their handmade accessories, which blend wood, authenticity and functionality.
Herbachat in the spotlight
In May 2021, the company was featured on the TV show Dans l'œil du dragon.
Herbachat and Les Produits du Québec
“Buying local is so much more than an economic gesture – it’s a way of supporting dreams, families and passions like our own. Behind every small business, there are people putting their hearts and souls into what they do, working hard to offer unique products, made with care, right here in Québec.
When you buy local, you’re not just choosing a product; you’re choosing a story. Ours began when two cat lovers hatched a crazy idea in a kitchen corner one day. Every time you choose Herbachat, you’re helping us to continue our adventure, here at home, surrounded by nature, natural wood... and moustaches.”
The company has been a member of Les Produits du Québec program since December 2024. Certain of its products carry the Product of Québec certification mark.
Learn more about Harbachat and its approved products on its
website.