ABOUT
Groupe Marcelle, founded in Montreal in 1949, is today Canada's largest cosmetics manufacturer and a true leader in the beauty industry. With its four flagship brands - Marcelle, Lise Watier, Annabelle, and CW Beggs and Sons - the company designs safe, innovative, high-quality products to meet the needs of men and women of all ages.
Building on its rich heritage, Groupe Marcelle manufactures over 8 million products annually, distributed in 3,500 points of sale across Canada. Its mission is clear: to offer products that inspire confidence and enhance natural beauty while maintaining the highest standards of quality and innovation. All makeup, skincare, or accessories products are proudly designed and manufactured in Montreal.
This success stems from strong foundational values: collaboration, respect, innovation, passion, integrity, and quality. Each employee contributes significantly, fostering a vibrant community around the brands and ensuring a positive experience for every consumer.
Groupe Marcelle is not just a local player. The company also shines on the international stage, while remaining deeply rooted in its Canadian origins. With an unwavering commitment to excellence and sustainability, Groupe Marcelle ensures it stays attuned to the needs of Canadians, while nurturing their passion for health, fashion, and beauty.
Groupe Marcelle and Les Produits du Québec
The company has been Les Produits du Québec program member since January 2023, and some of its products have earned the Manufactured in Québec certification mark, while others have received the Designed in Québec certification mark.
To find out more about Groupe Marcelle and its verified products, visit
groupemarcelle.com.